Hello I’m Phoebe and I’ve been blogging for 14 years. Think about that for a minute – Instagram didn’t event exist when I started. Quelle horreur!
Over that time I’ve honed my skills as an editor, photographer and builder of websites, so much so that I not only run LM but lecture here in Melbourne at RMIT on digital writing, social media and website architecture. In 2021 I took up a position lecturing in the BA of Fashion Enterprise, also at RMIT.
After completing a BA Fine Art (Drawing) at RMIT University, I started my own accessories label that took me to Sydney and London. Upon returning to Melbourne and starting the blog, I realised a long term goal to study journalism and graduated again from RMIT University in 2009 with a post graduate degree in journalism.
These days I run around after two small kids, while I juggle blogging, teaching and reporting on all things fashionable in Melbourne and beyond.
You can read more on the ABOUT page and you can say hello at phoebe@ladymelbourne.com.au